ContentRunner — Dataset for Licensing
The production database of ContentRunner.com, a two-sided marketplace for written content (2013–2021), prepared for license to AI buyers — and the buyers most likely to pay for it.
Articles written
58,313
User accounts
23,750
Client order charges
$1.75M
Records span
2013–2021
The asset: a full production snapshot as of March 31, 2021 — 66 tables, 1.28 GB — counted directly from the database dump. 57,932 completed articles (99.3% completion, average rating 4.66/5 across 31,459 ratings), 23,651 client briefs, 44,578 saved style guides, 549,129 messages, and complete order/payment history ($1.71M completed article value at a $29.54 average price). Before any license: personal data removed, and the right to license the article text confirmed.
Articles by niche
| Niche | Articles | Share |
|---|---|---|
| Finance & Economics | 7,647 | 13.1% |
| Medical | 5,380 | 9.2% |
| Business & Marketing | 5,129 | 8.8% |
| Home & Garden | 5,120 | 8.8% |
| Health & Fitness | 4,601 | 7.9% |
| Law | 1,847 | 3.2% |
| Science & Technology | 1,746 | 3.0% |
| None specified / all other | 26,843 | 46.0% |
Likely buyers — ranked
Ranked first by whether the buyer needs an exclusive license, then by likely payment. Payments are estimates for a one-time license of the full database (as of March 31, 2021), with personal data removed and article-text rights confirmed — not quotes. An exclusive license should command a higher price. Research as of October 13, 2026.
| # | Buyer | Needs an exclusive license? | Likely payment | Where to apply |
|---|---|---|---|---|
| Exclusive license not needed | ||||
| 1 | No — its Reddit license isn't exclusive (Reddit licenses the same data to OpenAI). Also buys data outright: $10M for Spirit Airlines' archive (Aug 2026). | $50K–$200K | No public form — via broker (SimpleClosure Asset Hub) | |
| 2 | OpenAI | No — licenses Reddit data Google also licenses; its data program offers public or private datasets with no exclusivity terms. | $25K–$100K | OpenAI Data Partnerships form (asks whether you hold the rights to share the data) |
| 3 | Microsoft | No — People Inc. licenses content to Microsoft, and also to Meta and OpenAI. | $20K–$80K | No training-data form; its Publisher Content Marketplace covers AI answers, not training |
| 4 | Meta | No — People Inc. licenses content to Meta, and also to OpenAI and Microsoft. | $20K–$75K | No public form — via broker (SimpleClosure Asset Hub) |
| Exclusivity terms not public | ||||
| 5 | Surge AI | Not stated — buys company data to build training environments for AI agents. | $30K–$120K | Surge AI contact form (choose “License your data”) |
| 6 | Anthropic | Not stated — buys mainly through data vendors such as Surge AI and Mercor. | $25K–$100K | No public form — via Surge AI or Mercor |
| 7 | SpaceX AI unit | Not stated — has discussed buying data from failed startups as a cheaper source; talks described as informal. | $25K–$100K | No public form — via broker (SimpleClosure Asset Hub) |
| 8 | Amazon | Not stated. | $20K–$80K | No public form — via broker (SimpleClosure Asset Hub) |
| 9 | Writer | Not stated — no known data purchases; included because it trains its own models for business and marketing writing. | $15K–$60K | No public form — via broker (SimpleClosure Asset Hub) |
| Likely wants an exclusive license | ||||
| 10 | Mercor | Likely — raised 2-year exclusivity in earlier talks with us, and resells packaged datasets to several labs. | $40K–$150K | Mercor partner form (choose “License my data to Mercor”) |
Status: research published October 13, 2026, from the ContentRunner snapshot and buyer research documents. Sources include MIT Technology Review (Oct 13, 2026), Bloomberg Law, Troveo deal-value research, Press Gazette, and the buyers' own program pages. This is research, not legal or financial advice.